UX Website Maturity

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TEST YOUR SITE'S

UX MATURITY

This test measures your web optimization sophistication and capabilities

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CALCULATING

YOUR UX MATURITY...

UX ANALYTICS

TESTING

PERSONALISATION

UX ANALYTICS

TESTING

PERSONALISATION

UX ANALYTICS

TESTING

PERSONALISATION

UX ANALYTICS

TESTING

PERSONALISATION

55/100

TWEET YOU SCORE

THE METHOD

A 55 is indicative of Industry Average UX technology maturity. We’ll send you a detailed report with concrete recommendations. You may want to share with your optimization expert.

More information below

UX ANALYTICS

YOUR UX ANALYTICS IS AN INDUSTRY LAGGARD

scored 20 out of possible 50 points

Most brands don't really understand how users interact with their website and why they do what they do.

Are you understanding your user behavior as well as you could?

VIEW THE DETAILS

TESTING

YOUR TESTING TOOL IS BEST-IN-CLASS

scored 15 out of a possible 25 points

YOUR TESTING TOOL IS BEST-IN-CLASS

scored 15 out of a possible 25 points

Digital teams cite technology as the #1 barrier to carrying out effective A/B tests

Well done. Your sophisticated testing tool is integral to web optimization.

VIEW THE DETAILS

PERSONALISATION

YOUR PERSONALISATION TOOL IS INDUSTRY AVERAGE

scored 15 out of a possible 20 points

53% of digital brands lack the right personalization technology.

You’re on the right track, however, what else can you be doing to offer your users a unique personalized experience?

VIEW THE DETAILS

TAKE THE NEXT STEP

UX OPTIMIZATION

IS NO LONGER A LUXURY.

Those who don’t prioritize it get left behind. The good news is you have a roadmap to get on the right track.

THE UX TECHNOLOGIES CRITERIA

UX ANALYTICS

25%

Web analytics

Traditional analytics
Segmentation
Conversion funnel
Multi-channel data
Usability

25%

Behaviour analytics

Heat maps
Zone analysis
Behavioural metrics
ROI analytics
Predictive analytics

TESTING

25%

Heat maps
Zone analysis
Behavioural metrics
ROI analytics
Predictive analytics

PERSONALISATION

25%

Heat maps
Zone analysis
Behavioural metrics
ROI analytics
Predictive analytics

50% UX ANALYTICS

25%

Web analytics

Traditional analytics
Segmentation
Conversion funnel
Multi-channel data
Usability

25%

Behaviour analytics

Heat maps
Zone analysis
Behavioural metrics
ROI analytics
Predictive analytics

25% TESTING

Heat maps
Zone analysis
Behavioural metrics
ROI analytics
Predictive analytics

25% PERSONALISATION

Heat maps
Zone analysis
Behavioural metrics
ROI analytics
Predictive analytics

YOUR CURRENT UX ANALYTICS SOLUTION IS NOT GETTING YOU A FULL PICTURE OF USER BEHAVIOUR

You lack several features identified as crucial by leading e-commerce sites.

Select a feature

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vital

important

YOUR CURRENT UX ANALYTICS SOLUTION IS NOT GETTING YOU A FULL PICTURE OF USER BEHAVIOUR

You lack several features identified as crucial by leading e-commerce sites.

Select a feature

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{{item.name}}

{{item.name}}

{{item.description}}

{{item.name}}

{{item.description}}

vital

important

YOUR CURRENT UX ANALYTICS SOLUTION IS NOT GETTING YOU A FULL PICTURE OF USER BEHAVIOUR

You lack several features identified as crucial by leading e-commerce sites.

Select a feature

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{{item.name}}

{{item.name}}

{{item.description}}

{{item.name}}

{{item.description}}

vital

important

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